Monday 12 January 2009

Magazine Analysis

When looking at the magazines that I had researched, I noticed that despite the variation in headings, sub headings, fonts, colouring and imagery, the layouts are all very simular. They all have the magazine name in big bold letters at the very top of the magazine, a dominant image and headings with subheadings to reveal what else the magazine has to offer inside.
Magazines have also changed over time to adapt to modernization. As my music magazine represents modern music, I feel that my magazine has to connotate this and so I looked at magazine adaptation over time to get a feel for a modern style magazine.
Below is a transformation of music magazine "SMASH HITS" from 1987 to more recent times.



Looking at the two magazines there is a clear change in logo, colours, graphics, imagaery, layout etc.The logo is much more 'pop' looking with the colours bright and attractive. It also has an attractive font type that looks modern, therefore going well with the magazine. The logo also lowers the age of an appropriate audience as it looks appealing to a much younger audience than the older version of the magazine.
The layout and contents of the cover are a lot busier than the older version creating more excitement and a higher attractive factor about the magazine. There is a bright background but only slight sections of it can be seen as the images, texts and vector images are only allowing small bits of the background to be seen.
The reason that the newer version of this magazine looks more like a pop magazine, is due to the bright colours, the busyness of the cover and the use of vector, more graphic images.



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